Outranked on Google? Fix what Google can’t read, then take the searches your competitors own.
Most local businesses on page 2 are not losing on reputation. They are losing on a site that gives Google nothing to work with. Fieldline fixes that first, then builds one page per money service and publishes the answer-first guides that Google and its AI Overviews lift. Every month you see what shipped and what the search data says.
Five signs your site is what’s holding you on page 2.
We measured all five on real Las Vegas service sites in September 2026. If two are true for you, the audit will find the rest.
Check these on your phone
Search your main job plus your city, then look at your own result.
Search your main job plus "las vegas" and you are on page 2, under shops with fewer years and fewer reviews.
The blue title on your Google result is just your company name. No service, no city.
The grey description under it is missing, or it stops mid-sentence.
One homepage is trying to rank for every job you do, so no single search picks it.
On a phone, the number is not tappable, the email link opens nothing, or there is no form.
What the fix looks like
Each one is a sentence, not a rebuild.
A title with the service, the city and your name, under 60 characters
A description that finishes its sentence and names the trade
A real main heading, then one heading per customer question
One page per money service, answer first, proof and a form
Tap-to-call numbers, working email links, a tested form
What we work on
Crawlable pages, sitemap, redirects, and indexation basics
One useful page per important service
Accurate coverage, contact details, and Google Business Profile information
Original guides based on real customer questions
Phone-first request paths and monitored form delivery
Search Console and inquiry measurement when access exists
What we do not promise
Google does not sell a higher organic position, and no honest provider can guarantee page one, an AI Overview, or a fixed number of leads. We do not buy links, manufacture reviews, publish duplicate city pages, or hide ownership behind a retainer.
Google’s current guidance favors helpful, reliable, people-first content. The same foundations support classic results and AI features.
Your first 30 days
What ships in month one.
Week 1, the audit: every broken item on your site with its URL: titles, headings, descriptions, tel and email links, forms, indexation, sitemap, and the gaps on your Google Business Profile. One page, in priority order, plus a Search Console baseline.
Week 2, the fixes: the titles, headings and descriptions rewritten on your money pages, the request path repaired, structured data corrected where it is wrong.
Week 3, the service page: one money service gets a page of its own, written from a short owner interview, with the answer first, proof and a form.
Week 4, the guides and the report: two original guides answering questions your customers ask before hiring, linked to the service page, and a plain report of what shipped and what Search Console shows.
Two monthly options
Keep the site healthy, or change where it ranks.
Both start only if you choose them. Both leave every account in your name.
What you get
Web Care + Weekly SEO
Full SEO + AEO growth
Original articles
One every week
Two every week, research-led
On-page and internal-link fixes
Small edits, up to 30 minutes a month
Ongoing, prioritized by search data
Structured FAQ and LocalBusiness data
Not included
Included where the facts are accurate
Search Console review
Monthly, when access is connected
Monthly, with a technical issue queue
Request-path test and monitoring
Included
Included
Report
Plain count of requests and what shipped
Plain report: shipped URLs, search data, issues, next month
Price
$99 after a Fieldline build, $149 on an existing site
$249 a month, cancel before the next renewal
Starting menu
Choose the amount of work you need.
FIELDLINE SEO
Search foundation audit
$250
Technical, local, content, and request-path review with priorities and a walkthrough.
One original search-focused article every week plus monthly search review, request-path testing, monitoring, reporting, and small edits. $99 after a Fieldline build; $149 on an existing site.
Two original research-led articles every week, on-page and internal-link improvements, structured FAQ and LocalBusiness data where accurate, Search Console review, technical issue queue, and a plain monthly report.
Inspect: we record the current pages, profile, request path, and Search Console baseline.
Choose: we select customer questions and service topics with a clear purpose, local relevance and a route to contact.
Write and repair: we add original detail, concise answers, accurate metadata, useful links, FAQ structure and a working action.
Review: you receive the exact scope, source list, facts needing confirmation and revision window.
Measure: we compare impressions, clicks, indexed pages and qualified inquiries over time, then keep or change the next topics based on evidence.
Straight answers
The questions owners ask before buying SEO.
Do you guarantee page one or an AI Overview?
No, and nobody honest can. Google does not sell organic positions and says there is no special markup for AI features. What we guarantee is the work: the audit with URLs, the fixes, the pages and articles, and a monthly report with Search Console numbers next to them.
How long until something moves?
Title, heading and description fixes are usually recrawled within a few weeks. New service pages and guides earn impressions over one to three months, and competitive page-one positions take longer. Every change is dated so you can see what moved after what.
What is the difference between Web Care and the full package?
Web Care keeps a working site healthy with one article a week and small edits. The full SEO + AEO package is built to change your position: two research-led articles a week, on-page and internal-link work, honest structured data, a technical issue queue and a report written for an owner, not an agency.
Do I have to rebuild my website first?
No. Most of the work on this page happens on the site you already have. If the site is on a platform we cannot safely edit, the audit says so before you pay for anything else.
Who owns the content and the accounts?
You do. The articles, pages, Search Console and Business Profile stay in your accounts. If the service ends, everything published stays yours.
How do you decide what to write?
From the questions your customers already ask you, the searches Search Console shows you are almost ranking for, and the questions Google shows under People also ask. Not from a keyword tool alone.
Free written website audit
Want to know exactly why you're on page 2?
Request the free written audit. It names one strength, three specific issues with URLs, and the next useful page or fix. No sales call, and if your site is already doing its job, it says so.